Monday, July 19, 2010

Advice

Have you ever been in a situation where you think you know but you need confirmation? Well in the case of law and knowing your rights, don’t think…know. Check out the FaceBook site of attorney Jackie Brown. Her law tips are brief, insightful and always handy. I’m not looking for trouble but if it happens to become my companion at least I can refer to my friendly law tip advice.


Just the Facts:

· 5,958 young people age 10 to 24 were murdered—an average of 16 each day—in 2006.
· Over 631,000 violence-related injuries in young people age 10 to 24 were treated in U.S. emergency rooms in 2007.
· In a 2007 nationwide survey, 36% of high school students reported being in a physical fight during the past 12 months.
· Nearly 6% of high school students in 2007 reported taking a gun, knife, or club to school in the 30 days before the survey.
· An estimated 30% of kids between 6th and 10th grade report being involved in bullying.

As the summer is quickly coming to an end, I am focusing on the next school term. This year is different. My oldest diva is no longer in the halls of children who ,while not always angels, are not having the thoughts and emotions of teenagers. Although children of all ages can be cruel, teenagers often act and react. The emotional turmoil becomes physical and can easily slip out of control.

School administrators do not have to deal with unruly children. With the stroke of fist, an altercation at school can be the beginning of a police record and the ending of a post secondary education.

Do you know your rights as the parent of the victim or the offender? Teen bullying is a nationwide epidemic but as parents, community members, community leaders and adults we need to protect our children.

Until,

-A

*Statistics provided by the Center for Disease Control

Saturday, April 24, 2010

I Wonder

My husband is a serial television watcher. Most of his favorite shows deal with crime and/or satirical sarcasm. He usually records shows and watch them before bed. While he is watching I am usually glued to my second husband (my laptop), but this night was different. As I was checking emails I was listening to the crime story. The gist of the show is the detectives have 48 hours to collect enough evidence to charge the alleged criminals. As most stories, this episode involved teens who were at the right place doing the wrong thing.
Three teens were in a car. One decided to rob a coach after school. The situation got out of control and the teen shot and killed the coach. The other two teens were held at gunpoint by the alleged killer while assisting in dumping the body in a nearby ditch.

Now of course I have skipped some of the drama that drags the episode out to a full 30 minutes but you get the idea. The teens told on one another. The issue that really bothered me is the detectives used intellectual police jargon which confused the more innocent teens to confessing to something they had no intention of doing. Where were their parents? Most importantly, where was an attorney?

One thing I learned from the show is the importance of having an attorney present not just to defend you, but to also explain and protect your rights. My clients trust that I am going to get the best deals on radio and television advertisements because they have hired a person who speaks media buying language on a daily basis, so why would you not hire an attorney when you have to deal with legal matters.

Jackie Brown, a veteran criminal law attorney, deals with these situations on a daily basis. She states that individuals at a time when they are in legal situations are generally nervous, anxious and definitely not listening closely to how the opposing force may be backing you into a corner. “When I have been retained or appointed on a criminal case, I begin to tear apart the evidence to see if there is a strong case against the defendant. Who are the victims and witnesses? Are they credible or a potential bias witness for the state? Was the search unreasonable and so egregious that a motion to suppress would be granted? Were any of the defendant’s constitutional rights violated, i.e. searches, confessions, Miranda warning. Every case is different. Although some cases will have similar facts, it’s very unlikely that two cases are exactly the same. You have to individualize each case and advise your client accordingly.”

The two teens were charged with the same charge as the killer. Two teens will never finish high school or ever see life outside of prison walls. I wonder how different the outcome would have been if they only had an attorney.

Visit Attorney Jackie Brown’s website at jfbrownattyatlaw.com or on FaceBook

Until,

Anitra

Tuesday, September 29, 2009

First Date

Do you remember going on a first date? After you meet him/her and you exchange casual conversation and phone numbers. You decide to take them up on their offer to exchange more casual conversation with a little food.

You begin to prepare for the date. You want to make sure that you are prepared and look as well as act like the person you presented yourself to be. You want to put your best foot forward. It’s time for the big date. Before you leave the car you take one last glance in the mirror. You make sure that before one word is spoken and one smile is exchanged that you are the perfect package.

Your first impression in business is like a first date. It doesn’t matter if you are a company with one or one hundred employees. Your look should be polished and on point.

As I was working with a Felisha Wright Bagsby of the Legacy Group Sitting Service, she began to tell me about her business and how it was beginning to grow. She wanted to go after a bigger audience and really sell them on her service. She is a very professional and polished woman with a true passion for what she does.

While sitting in a meeting with a potential client, I knew she would be able to sell them. But what if she was not meeting with the final decision maker? Her message would have to be conveyed by a third party. She would have to leave materials behind that represented her company. She had to have the perfect package.

At HBM, we make sure you always are ready for your first impression. From logo to media kit, we make sure your image exudes the personality of your organization. I remember delivering the new media kits to Felisha for a big presentation with a potential client. I must say she was ready and confident. She knocked it out of the park and was able to wow them with material that represented the Legacy Group.

I may not know a lot, but I know how to make a great first impression. Let’s just say my last first date ended up as a great relationship and marriage……..

Until,

-Anitra


Tuesday, July 21, 2009

My Name is Anitra and I am Addicted to Social Media…….

When I learned about this new social media trend, I have to say I was not impressed nor engaged. I thought it was a mindless way for people to meet new crazy and deranged personalities who were too afraid to meet you in person. I admit, I thought this was going to be another way to waste time and energy getting clients excited about a two-minute trend.

About a year ago I was asked to plan an event. The event stemmed from a social media site where alumni of a high school began rekindling old flames, meeting up with high school buddies and so on and so forth. The great researcher that I am, I decided to log on to the site and the rest is history. I believe I have been addicted since then. From Facebook to Twitter, I am always logged on checking out the who, what, when and where. Not with just trying to find old friends but using social media to expand my brand.

Use social media to meet new opportunities. Tweet for a purpose. Don’t just tell people you are out of the shower and about to start your day. Make each message count. Time is money. The sites are free. Did you hear me? This is a way to advertise your business as well as yourself for free.

Be clever. Post a question to begin dialogue. Use social media sites as a research tool. Maybe you have been thinking of starting a new business in a new area or changing your image and audience focus. Post a conversation about it. Once again, it’s free.

Large companies and organizations have joined the social media scene. CNN should thank social media for placing them in the category of the leader in two-way communication news.

Social media gives you the opportunity to “think outside the box.” I must warn you, it’s additive. I think you may already know that because you followed the link from Facebook to get to this blog (lol)!

Live Without Limits

Wednesday, July 1, 2009

How Strong is Your Brand

The death of Micheal Jackson has caused a global disruption. For the past week, every news outlet has found an avenue to create a MJ story. I have seen more red and black leather jackets, silver gloves, too short pants, and most of all, I have heard every song MJ has ever sang or produced. When I heard of his passing, my mind instantly went to my connection to MJ. I was (still am) addicted to his second masterpiece album "Off the Wall." Before my career in public relations I was a dancer. I must have choreographed one hundred or more dances to the sounds of "P.Y.T" and "Working Day and Night."

Although those songs were written before I could complete a sentence, they became a part of me. Although I can remember as an adult the MJ trial, his crazy methods of raising his children and his many changing faces, in his death I remember how his music makes me feel alive. Can you say that about your brand?

Companies constantly reinvent themselves with new logos, changing tag lines, and even changing colors; but a strong brand lives through the tough times. Take McDonald's. For years they have been known for their burger and fries. America is evolving into this health crazed and green society that drink lattes and embrace diversity. So what does McDonald's do? They embrace the changes by adding healthy salads, iced mochas, and great ads depicting various cultures; but one thing they didn't change-the burgers and fries.

I said all of that to say this: Strong Brands Remain in the Minds of Your Consumer. Don't be afraid to step outside of your comfort zone to change with the times, but don't be stupid and completely step away from what defines you. MJ made mistakes and so will you. He will be remembered more for his gifts than his faults. So turn down the chatter and turn up the music. It's time for your brand to make its mark.

-A